Latitude Geographics selects Encore to manage software subscription sales

Manage software subscription sales in Salesforce - Latitude logo
Latitude Geographics, developers of Geocortex software, has selected Kinetic Growth’s Encore application to manage recurring software subscription sales and renewals from within Salesforce.

Latitude is launching their first line of Software-as-a-Service (SaaS) products and needed to handle customer subscriptions and renewals. They also required a streamline process to transition customers from evaluation versions of their software to full versions and the ability to co-term additional subscription offerings to the initial subscription offering.

Latitude’s business and sales processes are tightly coupled to Salesforce functionality so seamless Salesforce integration was a critical requirement.

“Salesforce doesn’t provide out-of-the-box capabilities to handle recurring sales” notes Paul Hicken, Integration Developer & Business Systems Analyst at Latitude. “Creating all the subscription processes ourselves would have been a large undertaking and would have required constant up-keep. Not only was Encore directly in line with what we were planning to do, it also addressed a variety of options we hadn’t considered yet. Moreover, the continued release of updates and improvements will allow us to focus on other projects rather than maintaining a do-it-yourself solution.”

About Latitude Geographics
Latitude Geographics Group Ltd. is a software company based in Victoria, B.C. Canada. Thier primary focus is the design and development of Geocortex software. Through Geocortex and related services, they help organizations maximize the potential of their investment in Esri web mapping technology, so that employees, citizens, and other stakeholders can get things done like never before.

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About Kinetic Growth
Kinetic Growth provides software applications that drive growth and improve efficiency; all built 100% on the Salesforce Platform. These applications extend the capabilities’s Customer Relationship Management (CRM) software to help organizations manage recurring sales and allow their customers to self-serve. Venue is eCommerce for Salesforce. Encore automates renewals, subscriptions, and recurring billing.

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